Show Up Club is a Northern-based community, activewear and events brand built around bringing people together through movement and shared experiences.

​

Our events first began under the name Project Mayhem, inspired by the large-scale, immersive fitness experiences we saw in the United States. We wanted to bring that same energy to the UK — creating unique weekends where people could move, connect and be part of something special.

​

Now, in an exciting new chapter, Project Mayhem has officially joined forces with our activewear brand, Show Up Club. Bringing our events, community and clothing together under one name allows us to build something even bigger.

This merge marks the start of a new era — celebrating everything that made Project Mayhem special, while expanding the Show Up Club community through unforgettable events, shared experiences and a movement that encourages people to show up for themselves and for each other.